Use case
Acquire high-quality users through referral partners instead of expensive ad networks. Pay per install or per action — only when it matters.
Mobile user acquisition costs have skyrocketed. Ad-network CPIs continue to rise while attribution becomes more complex with privacy changes on iOS and Android. Referral and affiliate programs offer a performance-based alternative: you pay only when a real user installs your app and takes a meaningful action.
Referred users also tend to be higher quality. They arrive with a recommendation from someone they trust, which translates to stronger retention and higher lifetime value compared to users acquired through display ads or incentivized installs.
Whether you are building a fintech app, a fitness platform, or a mobile game, an affiliate program lets you turn bloggers, micro-influencers, and power users into a sustainable growth engine.
Traaaction uses lead tracking combined with deep links. An affiliate shares a tracking link that redirects the visitor to your app store listing or a landing page. The click ID is stored in a 90-day cookie and can be passed into your app via a deep link parameter.
When the user completes registration inside your app, your backend fires a lead event using the Traaaction SDK. The platform matches the click ID, attributes the install to the correct affiliate, and creates a commission.
For in-app purchases or subscription upgrades, you can fire sale events through the same SDK or connect Stripe directly. The entire attribution chain — from click to install to revenue — is tracked in one place.
# Python SDK — fire a lead event on signup
from traaaction import Traaaction trac = Traaaction(api_key="trac_live_xxx", public_key="pk_xxx") # When a user signs up in your app trac.track.lead(click_id=click_id, email=user.email)
Use Traaaction's lead tracking to attribute app installs and in-app registrations. Deep links carry the click ID straight into your onboarding flow.
Drop in the Python or TypeScript SDK to fire tracking events from your backend. Django, Flask, FastAPI, Express, and Next.js are all supported out of the box.
Pay per install or per in-app action instead of per impression. Referred users tend to retain longer, boosting lifetime value across the board.
Free plan available. No commission fees. SDKs for Python and TypeScript.
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